What shipped recently.
- 2026-08-28New
One error log for everything that failed
A new Error log lists every failed action in one place — undelivered messages on any channel, replies the AI skipped, dropped connections, billing blocks and failed imports. Each row explains the cause in plain words and links you straight to where you'd fix it. Filter by time, category or channel, or search a contact or code.
- 2026-08-24New
Attach a photo or video to a broadcast
The broadcast composer now has an Attachment section — upload an image or video (up to 10 MB) or pick one from your Media Library and it goes out to every contact with your opening message. On WhatsApp Web it arrives as a photo or video with your text as the caption.
- 2026-08-20New
A different AI agent for each WhatsApp number
With two or more numbers connected, you can now route each WhatsApp number to its own AI agent from the Who Answers panel. A new conversation is answered by the agent for the number the customer messaged, and replies go out from that same number — perfect for multi-branch and multi-brand businesses.
- 2026-08-18Improved
Safer WhatsApp Web campaign pacing
Outgoing campaigns sent via a paired WhatsApp Web number now space every send by a random 30–90 seconds, each scheduled independently — so a 34-contact campaign rolls out over about 25 minutes instead of 30 seconds, dramatically lowering ban risk on fresh numbers.
- 2026-08-15New
Auto-tag conversations with AI, on demand
Run an agent's tag rules over a whole conversation in one click — from a chat's menu, the Contacts bulk bar, or across your recent chats. Great for tagging history imported from WhatsApp or chats you handled with the AI paused. 1 credit per tag applied (0.25 on the Max tier, free on your own AI key).
- 2026-08-10New
Sign in with a passkey
Log in with your fingerprint, face or device PIN instead of a password. Add one under Settings → Security & General → Passkeys, then use Sign in with a passkey on the login screen. Your password keeps working alongside it.
- 2026-08-08Improved
The AI can now read contact custom fields
Values in a contact's custom fields (company, position, location, or anything you've added) are now passed to the AI on every reply, so it can answer questions like “what's their company?”. Empty fields are skipped so there's no prompt bloat.
- 2026-08-05New
Embed the booking calendar on your website
Every event type now has an Embed on website button that hands you a small snippet — paste it into any page and visitors book right there, seeing your real availability, without leaving your site. Everyone who fills in their details becomes a contact even if they never pick a time.
- 2026-08-02New
AI interaction disclosure on by default
New campaigns now disclose AI interaction automatically, in line with EU AI Act Article 50. Existing campaigns keep their current setting; you can toggle disclosure per campaign in settings.
- 2026-07-30New
Continue a website chat on WhatsApp
When a visitor leaves their number in your website chat widget, pick Continue on WhatsApp to create the conversation for the same person — name, email, tags and details carried across. The two chats stay linked, and if the AI answers on WhatsApp it already knows what was said on your site.
- 2026-07-28Improved
Readable chat summaries
Conversation summaries now render with proper formatting — headings, bold, lists and clickable links — instead of raw markdown. Select and copy any portion of the text.
- 2026-07-24New
See how much of your inbox your AI handles
A new AI vs human panel on your dashboard splits every outgoing message into AI and your team, and counts conversations as AI only, Team only, or Both — so you can see at a glance how much work the AI is really doing, and where a topic still needs training.
- 2026-07-21New
Self-serve WhatsApp Business API onboarding
Connect the official WhatsApp Business API without a support ticket. The wizard verifies your number, submits your display name and walks you through the green-checkmark request.
- 2026-07-15New
Max — a faster, cheaper AI tier
The AI Quality picker now includes Max, which runs on our own model at 0.25 credits per action instead of 1 — a 75% saving on every reply, tool call and summary, and faster on most chats. Max is the new default on fresh setups; existing configs keep their current tier until you change them.
- 2026-07-12Improved
Unread chats stand out in the inbox
Each chat row now shows a numeric unread badge and a bold contact name for messages you haven't opened, and a new Unread filter collapses the list to just what needs a reply. Paused chats get a warning edge so they don't get forgotten.
- 2026-07-09Improved
Faster media understanding
Voice-note transcription and image understanding are roughly 40% faster on Growth and Pro. Long voice notes over two minutes no longer time out.
- 2026-07-05New
Find Leads now finds the decision-makers
Every lead search now also surfaces the people behind each business — owners, founders, managers — with their role and LinkedIn, and works out their verified work email before showing it. Pricing is unchanged at 0.25 credits per lead with contact details.
- 2026-06-30Fixed
Comment-to-DM keyword matching
Fixed an edge case where accented keywords on Instagram comments were not matched. Taglish and Spanish keywords now trigger the intended reply.
- 2026-06-28New
Browser push notifications
Get a desktop alert when a contact replies, when a human alert fires, or when something needs your attention — even with the tab closed. Enable it per device from Settings → Notifications. Works in Chrome, Firefox, Edge, Safari and on iOS as an installed PWA.
- 2026-06-18New
MCP server general availability
Connect Claude, ChatGPT or Cursor to mcp.connect.bybloomlabs.com and let your assistant create contacts, send messages and read analytics with an API key.