What shipped recently.
- 2026-08-02New
AI interaction disclosure on by default
New campaigns now disclose AI interaction automatically, in line with EU AI Act Article 50. Existing campaigns keep their current setting; you can toggle disclosure per campaign in settings.
- 2026-07-21New
Self-serve WhatsApp Business API onboarding
Connect the official WhatsApp Business API without a support ticket. The wizard verifies your number, submits your display name and walks you through the green-checkmark request.
- 2026-07-09Improved
Faster media understanding
Voice-note transcription and image understanding are roughly 40% faster on Growth and Pro. Long voice notes over two minutes no longer time out.
- 2026-06-30Fixed
Comment-to-DM keyword matching
Fixed an edge case where accented keywords on Instagram comments were not matched. Taglish and Spanish keywords now trigger the intended reply.
- 2026-06-18New
MCP server general availability
Connect Claude, ChatGPT or Cursor to mcp.connect.bybloomlabs.com and let your assistant create contacts, send messages and read analytics with an API key.