Channel cost estimator

Channel cost estimator

Move the sliders and the figures respond as you go. Nothing is gated and no email is required to see your result.

What it works out

Use it to size channel cost for your own pipeline, in pesos, so the decision rests on numbers rather than a hunch.

How to read it

Enter your figures on the left; the result recalculates on the right. Copy the link to share it — your inputs travel in the URL, so a colleague opens the exact scenario you did.

The method, in the open

The calculation panel names every formula, constant and benchmark it uses. Where a benchmark appears — reply-speed uplift, show-rate lift, recovery rates — it is stated, kept conservative, and easy to override with your own number.

A worked example

Starting from the defaults, a small gain in reply speed and follow-up discipline moves the monthly figure by a meaningful amount. Change the deal size and close rate to match your business and the model follows.

From number to plan

Once the figure looks right, the pricing page maps the volume you modelled here onto a plan and a monthly credit allowance.